FEATURES OF STRATEGIC APPROACH TO MANAGEMENT SALES FOR RESTAURANTS AND CATERING ENTERPRISES

Authors

  • А. І. УСІНА
  • І. С. БАЛАНДІНА
  • Т. П. КОНОНЕНКО

Abstract

The problems of a strategic approach to sales management for enterprise-
prises restaurants. Highlight issues of internal and external
order. Also the solutions to functional problems associated with
challenges of implementing marketing strategies for restaurants and catering enterprises.

How to Cite

, , & . (2013). FEATURES OF STRATEGIC APPROACH TO MANAGEMENT SALES FOR RESTAURANTS AND CATERING ENTERPRISES. Municipal Economy of Cities, (102), 535–540. Retrieved from https://khg.kname.edu.ua/index.php/khg/article/view/403

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